Duration : 2x 1/2 day
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Today's consumer is social. Leveraging social media and the web have become integral to a winning sales strategy. To stand out and succeed, companies and sales professionals must adapt their approach and adopt strategies and techniques that fit into a digital environment.The Selling in the Digital Age course aims to develop the skills and abilities needed to better understand today's consumer, take advantage of technology to transform one's sales approach and obtain conclusive results.
Managers, sales professionals
Although not mandatory, we strongly recommend that you have taken the Building a digital culture.
The principles of social selling
Establishing a web presence
The buying process of the contemporary consumer